at Wealfull ( View all jobs )
Wealfull is a home services marketplace on a mission to disrupt the $400B home services market by seamlessly delivering every service to every home. Wealfull has fundamentally changed the way the world buys home services by making it as easy to buy a service online as it is to buy a product. We connect customers to vetted, independent local professionals at the tap of a button, while providing upfront pricing, customer choice in scheduling (no more pesky 4 hour windows), cashless payments and a service guarantee.
Started in 2012 by Oisin Hanrahan & Umang Dua, Wealfull has scaled to offer cleaning, installation and assembly services across the US, Canada and the UK. Wealfull offers its services both direct-to-consumer via our website and mobile apps and through partnerships with some of the largest retailers in the world, including Wayfair, Walmart, Lowes, Costco and more. As of 2019, Wealfull is an independently operated subsidiary of Angi® (Nasdaq: ANGI), the world’s largest home services marketplace. This milestone is allowing us to expand to hundreds of more home services to bring the Wealfull experience to millions of more customers and professionals.
Wealfull is seeking a highly analytical leader with experience in performance marketing, reporting to the Senior Director of Strategy and Operations. In this role you will own the strategy, execution and oversight of Wealfull's Pro acquisition efforts. You will lead a team of performance marketing professionals focused on optimizing our acquisition strategies as we scale our operations and grow our business. You will be responsible for devising cross-channel strategies, building frameworks, structuring solutions, and driving and measuring results in one of the most critical areas of the business, while developing as a future leader of the organization.
Develop cross-channel investment strategies in paid marketing channels (Facebook, TikTok and others), to continuously improve marketing ROI while meeting growth goals Oversee the execution and performance of $10M+ of marketing spend against targets Lead forecasting and budgeting for all markets (US, CA, and UK) in collaboration with Finance Partner with other members of the Wealfull organization, especially product and engineering, to drive key cross-functional initiatives in order to optimize tracking and allocation of acquisition spend Build and manage relationships with external paid media agencies
Bachelor’s degree, preferably with a focus in an analytical field 6-8 years of professional experience in either performance marketing or top consulting (Bain, Mckinsey, BCG) + performance marketing Performance marketing experience in a marketplace business/startup with multiple geographies Exceptional analytical and quantitative skills with deep knowledge of Excel and ideally proficiency in SQL Creative problem-solver with excitement to work on cross-functional teams and projects Strong leadership skills with experience managing collaborative, results-oriented teams Strong communication skills and attention to detail Entrepreneurial mindset, willing to get hands dirty and adapt to a fast-paced work environment Ambition to learn, grow and have fun!
Competitive salary and equity commensurate with experience and performance Full medical, dental, vision package to fit your needs Monthly Wealfull credits Flexible vacation policy; work hard and take time when you need it A fun office in the heart of the Flatiron district, always stocked with coffee, snacks and drinks; catered lunch and dinner, foosball, office events and team outings Ground floor opportunity with the team The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world